University Brand Guidelines

The university brand guidelines detail the foundational elements for an aligned visual identity system such as logo usage, unit identification, color palette and approved university fonts.

Guidelines for core messaging, websites and social media have also been established.

ASC Communications Services has prepared a set of commonly used templates the university provides and made them ready to use for each individual unit. There are additional downloads available on the university brand site including logos and color palette.

Stationery and Envelope

Email Signature

  • Visit the Ohio State brand site to create your unique email signature in the university's online generator. Please contact with problems concerning the online generator.

Secondary Signature

Questions about using the templates and requests for alternative formats should be directed to Please visit their website for project requests and information about their services.